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20 Million Unique Players Log Into Call Of Duty Every Month

Posted on September 2, 2011 AT 12:00am

THE BUZZ: Activision has revealed that over 20 million unique players log into Call Of Duty titles every month.

WHAT WE KNOW: With consumer spending getting tighter and tighter in the current economic climate gamers are being very careful with what they purchase with many preferring to stick to franchises that they know.

In a recent interview with Gi.biz, Activision Publishing CEO, Eric Hirshberg revealed that the number of unique players across the Call of Duty franchise is now at around 20 million.

EGM’s TAKE: With such a major franchise as Call of Duty this sort of figure is to be expected as some gamers will simply wait for the next game in the franchise to be released and make that their only purchase of the year.

Nick Baumfeld
Bio: Nick Baumfeld has been involved in the video game industry for a good 12 years. He has seen the industry from all view points and has a background in websites, website integration and social media. Nick pioneered the online video game rental business back in the day, moved forward into online video game trading and then moved viral with the well received Video Games Application on Facebook. Today, he has joined up with EGM founder Steve Harris to create something truly unique and special; EGMNOW, a community dedicated to all manner of gamers.

Gaming MO: Nick is a first person shooter type of gamer and enjoys heated bouts of Halo with friends and family (even while being schooled by his children).

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