Talking to IGN, EA Labels president Frank Gibeau stated that the company intends to target established fans with the Mirror’s Edge sequel, but appeal to a wider swathe of gamers as well.
“Our goal in any product is to try and grow the audience,” Gibeau told IGN. “We’re definitely taking into account the opportunity to reach a bigger group of people. We think we’ve got the right story and accessibility that can do that.”
“I think the time is right now because we’ve got a creative idea,” Gibeau said. “We have a great story planned. WIth all the ten 4 technology, we can re-create that magic of running across rooftops and experiencing a city from a different point of view through the character of Faith.”
The Mirror’s Edge sequel—which is rumored to be a reboot—was officially announced during EA’s E3 press conference. Gibeau has described the title as an “open-world action-adventure game.”
DICE is developing the title for PC, PS4, and Xbox One, and plan to release the title “when it’s ready.”