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EA and Activision are set to go head-to-head this Saturday during the UEFA Champions League Final between Bayern Munich and Chelsea.

Yesterday, Activision announced that a brand new trailer for Call of Duty: Black Ops 2 would be shown during the halftime ad break. It appears that EA didn’t want Activision to have all of the spotlight as it has also announced that a new Medal of Honor: Warfighter trailer will air in the same break.

EA stated previously that it wished to avoid a war of words with Activision this year, however it seems that the marketing department has other ideas. Who will win the battle of halftime?

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About Matthew Bennett

view all posts

Matt is one of the longest-serving members of the EGMNOW team. An ability to go many hours without sleep and a quick wit make him ideal for his role as associate editor at EGMNOW.com. He often thinks back to the days when the very idea of this career seemed like nothing but an impossible dream. Find him on Twitter @mattyjb89

EA Goes Head to Head With Activision – New Medal of Honor Trailer Airing This Weekend

EA and Activision are set to go head-to-head this Saturday during the UEFA Champions League Final between Bayern Munich and Chelsea.

By Matthew Bennett | 05/18/2012 08:27 AM PT

News

EA and Activision are set to go head-to-head this Saturday during the UEFA Champions League Final between Bayern Munich and Chelsea.

Yesterday, Activision announced that a brand new trailer for Call of Duty: Black Ops 2 would be shown during the halftime ad break. It appears that EA didn’t want Activision to have all of the spotlight as it has also announced that a new Medal of Honor: Warfighter trailer will air in the same break.

EA stated previously that it wished to avoid a war of words with Activision this year, however it seems that the marketing department has other ideas. Who will win the battle of halftime?

0   POINTS
0   POINTS



About Matthew Bennett

view all posts

Matt is one of the longest-serving members of the EGMNOW team. An ability to go many hours without sleep and a quick wit make him ideal for his role as associate editor at EGMNOW.com. He often thinks back to the days when the very idea of this career seemed like nothing but an impossible dream. Find him on Twitter @mattyjb89