egmnow
My Games
New Games
Top Games



Electronic Arts Star Wars Games Won’t Be Adaptations of New Films

By
Posted on November 20, 2013 AT 10:43am

Electronic Arts may have three different Star Wars games in the works at three different studios, but none of those will be an Episode VII tie-in game, CFO Blake Jorgensen said.

Speaking at the UBS Global Technology Conference, Jorgensen pointed out how the company’s approach is to focus on Star Wars lore and not direct association with the established or upcoming films.

“We’ve done movie games over the years and we wanted to make sure that we weren’t doing a [new Star Wars] movie game, i.e., game based on the movie,” Jorgensen said. “The beauty of the Star Wars franchise is that it’s so broad and so deep, you don’t have to do a movie game, you can do a game that’s very focused on the world that’s been created around Star Wars.”

Of course, Jorgensen was quick to point out that EA will still use the momentum of the new films to help propel their games.

“We’ll try to align those with the marketing power that Disney has so it will get aligned with timing around movies, but it won’t necessarily be aligned with the movie.”

Source: Seeking Alpha

Chris Holzworth, News Editor
Chris Holzworth has wanted to write about games all his life. He first cut his teeth writing for enthusiast sites such as RPGFan, and after writing for just about every other enthusiast website he could came across, wound up as EGM's east coast news correspondent (read: editorial intern, a fancy phrase for "slave") before relocating to LA to serve as news editor. [Meet the rest of the crew]

Partner Pages

Subscribe
Subscribe
Subscribe



EGM MEDIA, LLC
8840 Wilshire Blvd.,
Third Floor,
Beverly Hills, CA 90211
egm

© 2014 EGM Media LLC. All rights reserved. Trademarks belong to their respective owners.
Website Interface © 2012 EGM Digital Media, LLC.