Fortnite is finally releasing on Android devices, but it won’t be in the usual way that players expect.
On Android devices, most apps and games are downloaded through the Google Play store. In the case of Fortnite, however, Epic Games has decided to go its own independent route, offering Fortnite for download through the company’s official website via an installer program.
“Epic wants to have a direct relationship with our customers on all platforms where that’s possible,” Epic Games CEO Tim Sweeney told The Verge. “The great thing about the Internet and the digital revolution is that this is possible, now that physical storefronts and middlemen distributors are no longer required.”
Of course, there are a few other benefits for Epic Games in the mix. Google takes a 30 percent cut of all purchases that go through the Google Play Store. With Fortnite‘s massive popularity, Epic Games is hoping that people will go out of their way to download Fortnite even with the extra steps to install, and won’t need to rely on the Google Play Store’s advertising and customer service.
“30 percent is disproportionate to the cost of the services these stores perform, such as payment processing, download bandwidth, and customer service,” Sweeney said.
Either way, Fortnite on Android is poised to make a ton of money. It earned $15 million when it debuted on the iOS Apple Store, and may see similar number on Android.
Epic Games has not yet announced when the Android version of Fortnite will release, but it’s likely coming soon.
Source: The Verge