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Square-Enix has announced that the first TV advert for Hitman: Absolution will air during the European Championship Final this Sunday.

The match kicks-off this Sunday, July 1, and sees Spain taking on Italy. Presumably the advert will air during half time. “The first TV advert for a game as anticipated as Hitman Absolution needs to be a big spot in a big event,” said U.K. marketing director Jon Brooke.

“So we’re excited about our one off 60-second creative in the Euro Championship Final, it’s our commitment that alongside groundbreaking announcements like Sniper Challenge we will back Hitman Absolution to be a top five game for Q4. The advert will also be available to watch online at YouTube.com/Hitman from the 2nd July.”

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About Matthew Bennett

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Matt is one of the longest-serving members of the EGMNOW team. An ability to go many hours without sleep and a quick wit make him ideal for his role as associate editor at EGMNOW.com. He often thinks back to the days when the very idea of this career seemed like nothing but an impossible dream. Find him on Twitter @mattyjb89

First Hitman: Absolution TV Advert to Air During European Championship Final

Square-Enix has announced that the first TV advert for Hitman: Absolution will air during the European Championship Final this Sunday.

By Matthew Bennett | 06/29/2012 08:22 AM PT

News

Square-Enix has announced that the first TV advert for Hitman: Absolution will air during the European Championship Final this Sunday.

The match kicks-off this Sunday, July 1, and sees Spain taking on Italy. Presumably the advert will air during half time. “The first TV advert for a game as anticipated as Hitman Absolution needs to be a big spot in a big event,” said U.K. marketing director Jon Brooke.

“So we’re excited about our one off 60-second creative in the Euro Championship Final, it’s our commitment that alongside groundbreaking announcements like Sniper Challenge we will back Hitman Absolution to be a top five game for Q4. The advert will also be available to watch online at YouTube.com/Hitman from the 2nd July.”

0   POINTS
0   POINTS



About Matthew Bennett

view all posts

Matt is one of the longest-serving members of the EGMNOW team. An ability to go many hours without sleep and a quick wit make him ideal for his role as associate editor at EGMNOW.com. He often thinks back to the days when the very idea of this career seemed like nothing but an impossible dream. Find him on Twitter @mattyjb89