Football fans now have one solid reason to pick an Xbox One over any other console: custom NFL-branded controllers.
Microsoft unveiled the new batch of controllers as part of the Xbox Design Lab, an online customization program that allows users to choose the color, grips, and general design of their own personalized Xbox Wireless Controllers. Now, 32 new designs have just been added to the program—one for each team in the NFL.
Each of the new designs appears on a white controller with black D-pads, buttons, and triggers. Each team’s logo appears superimposed over the left or right side of the controller. You can’t change the color of the base controller beneath the logo, but you can choose to engrave a custom message on the controller and decide what kind of grips you want.
The NFL controllers cost a little more than normal, with prices starting at $94.99, but that price does include the free engraving and free shipping.
You can make your own controller—with or without NFL branding—at the Xbox Design Lab.