A real-world Fortnite experience has been set up in the U.K., letting players battle (royale) it out in a laser tag recreation of Fortnite‘s map. Expect legal action in three… two…
Uncreatively titled “Battle Royale,” this arena’s connection to Fortnite is shameless and unmistakable, even on the surface. It doesn’t just pull influences from Fortnite, it rips names, images, and themes right out of the game, as you can see in the banner below.
If this wasn’t bad enough, check out the arena’s site map. The lazily copy-pasted images of assets from the game aren’t even the worst of it, with the park creators not even pretending to change the names of the arena’s key locations. Pleasant Park? Tilted Towers? Wonder where you got those from?
Now, I know what you’re thinking: “The similarities are still a little too subtle.” Well, fear not, because the arena’s Facebook page doubles down. According to the page, players can engage each other in “three massive Fortnite-themed areas”, playing with friends in Solo, Duo, or Squad groups. Oh, and this video of the location calls it “Fortnite World”, so well done there.
To be fair, Fortnite Battle Royale was far from an original concept when it launched, but at least Epic put in enough effort to ensure it was more than just a flagrant cash-grab. This? This is just sad, and no doubt the lawyers of developer Epic Games will have something to say about it very soon. If Epic is willing to trademark things like “Slurp Juice”, how do people think the studio will respond to this?
In actual Fortnite Battle Royale news, the game’s Solo Showdown limited-time mode recently returned.