X

REGISTER TO CUSTOMIZE
YOUR NEWS AND GET ALERTS
ON Beyonce's Husband Runs This Town, 'Executive Producing' NBA 2K13

Click the box below to confirm you are over 13, not a robot, and agree to our Privacy Policy & Terms and Conditions
No thanks, take me to EGMNOW
X
Customize your news
for instant alerts on
Beyonce's Husband Runs This Town, 'Executive Producing' NBA 2K13
Register below
(it only takes seconds)
Click the box below to confirm you are over 13, not a robot, and agree to our Privacy Policy & Terms and Conditions


X
X


 

Shawn Corey Carter, better-known as 14-time Grammy winner and millionaire superstar rap icon Jay-Z, has been announced as an executive producer for NBA 2K13. Showcasing a brief gameplay trailer from the upcoming annual basketball title, Carter’s official website “Life + Times” officially revealed the news earlier today and updated the game’s cover art.

Although it may be odd to the common video game fan, it’s not the first basketball-related conquest for the hip-hop king. Jay-Z is also a minority owner of the Brooklyn Nets, formerly known as as the New Jersey Nets, and does a lot of promotional work for the newly-redesigned basketball club.

From a layman’s view, this could be huge for 2K Sports, as their basketball series is already viewed as the dominant king of the NBA franchise. Jay-Z backing their product should contribute in sales and lots of marketing.

Observe the teaser trailer below (complete with Jay-Z-approved musical atmosphere), and check out the updated cover art while you’re around. NBA 2K13 releases for PS3, Xbox 360, Wii, PlayStation Vita, and PC on October 2nd.

Source: Life + Times

0   POINTS
0   POINTS


Beyonce’s Husband Runs This Town, ‘Executive Producing’ NBA 2K13

Shawn Corey Carter, better-known as 14-time Grammy winner and millionaire superstar rap icon Jay-Z, has been announced as an executive producer for NBA 2K13.

By EGM Staff | 07/30/2012 05:34 PM PT

News

Shawn Corey Carter, better-known as 14-time Grammy winner and millionaire superstar rap icon Jay-Z, has been announced as an executive producer for NBA 2K13. Showcasing a brief gameplay trailer from the upcoming annual basketball title, Carter’s official website “Life + Times” officially revealed the news earlier today and updated the game’s cover art.

Although it may be odd to the common video game fan, it’s not the first basketball-related conquest for the hip-hop king. Jay-Z is also a minority owner of the Brooklyn Nets, formerly known as as the New Jersey Nets, and does a lot of promotional work for the newly-redesigned basketball club.

From a layman’s view, this could be huge for 2K Sports, as their basketball series is already viewed as the dominant king of the NBA franchise. Jay-Z backing their product should contribute in sales and lots of marketing.

Observe the teaser trailer below (complete with Jay-Z-approved musical atmosphere), and check out the updated cover art while you’re around. NBA 2K13 releases for PS3, Xbox 360, Wii, PlayStation Vita, and PC on October 2nd.

Source: Life + Times

0   POINTS
0   POINTS