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The folks at Madden NFL 17 must have paid up-front for the song-parody ad campaign they’ve been running, as another cringe-worthy video surfaced this week featuring Pittsburgh Steelers’ Antonio Brown.

Appearing on Brown’s Twitter account, the ad features the wide receiver singing a parody of The Weeknd’s “Can’t Feel My Face.” While Brown’s commitment to the ad is praiseworthy, as a whole, the performance falls flat. But, I’m not going to blame Brown. This is EA’s fault. After the initial Von Miller parody of Bieber’s “Sorry,” which was aided by auto-tune, the campaign has steeply declined in quality. At this point, the past couple have felt more like watching karaoke night than what was probably a very expansive advertisement.

Just have the athletes lip-sync, EA. You don’t even have to tell them that’s what’s going to happen! Just replace their vocals later.

Source: Antonio Brown on Twitter

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About Matt Buchholtz

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Matt learned how to play video games from his grandma, who bravely adventured with him through the “terrifying” halls of Shadowgate. He plays a lot of Dungeons & Dragons on a podcast with comedians. Find him on Twitter @mattisgrounded

Madden refuses to stop song parodies, brings in Antonio Brown

Apparently nothing can stop EA Sports from creating these ads, but at least they're getting shorter.

By Matt Buchholtz | 01/3/2017 12:30 PM PT

Video

The folks at Madden NFL 17 must have paid up-front for the song-parody ad campaign they’ve been running, as another cringe-worthy video surfaced this week featuring Pittsburgh Steelers’ Antonio Brown.

Appearing on Brown’s Twitter account, the ad features the wide receiver singing a parody of The Weeknd’s “Can’t Feel My Face.” While Brown’s commitment to the ad is praiseworthy, as a whole, the performance falls flat. But, I’m not going to blame Brown. This is EA’s fault. After the initial Von Miller parody of Bieber’s “Sorry,” which was aided by auto-tune, the campaign has steeply declined in quality. At this point, the past couple have felt more like watching karaoke night than what was probably a very expansive advertisement.

Just have the athletes lip-sync, EA. You don’t even have to tell them that’s what’s going to happen! Just replace their vocals later.

Source: Antonio Brown on Twitter

0   POINTS
0   POINTS



About Matt Buchholtz

view all posts

Matt learned how to play video games from his grandma, who bravely adventured with him through the “terrifying” halls of Shadowgate. He plays a lot of Dungeons & Dragons on a podcast with comedians. Find him on Twitter @mattisgrounded