Mass Effect 3

THE BUZZ: EA has released a trailer showing off the special items you can get from playing the demos of Kingdoms of Amalur: Reckoning and Mass Effect 3, as part of the publishers cross-promotion.

Simply play one of the demos and unlock an armor set and weapon in the opposite retail title, for instance play the Kingdoms of Amalur demo and unlock the items in the full version of Mass Effect 3.

EGM’s TAKE: This is a fantastic marketing move by EA, as it will give the Reckoning demo more of an audience then was expected.