Nintendo is hoping to expand its mobile presence, and it’s looking to Pokémon Go for inspiration.
In June, Nintendo’s current president, Tatsumi Kimishima, will step down to retire and hand the keys over to new president Shuntaro Furukawa. In a recent interview with Nikkei, Furukawa has revealed his plans to greatly expand Nintendo’s mobile presence.
“From what I can see, smartphone games are the ones I want to expand the most,” Furukawa told Nikkei.
Nintendo has made many forays into smartphone games over the last few years, with projects like Fire Emblem Heroes proving to be profitable. The company recently announced that its next new IP, Dragalia Lost, will launch as a mobile game. However, Pokémon Go, the most popular game associated with a Nintendo property, isn’t actually made by Nintendo at all, but by Niantic. Furukawa wants to release a game that will have similarly transformative effects on the world of mobile gaming.
“The idea that something will emerge that transforms into something big, in the same manner as game consoles, is the defining motive of the Nintendo business,” Furukawa said.
Current president Kimishima added that “Pokémon Go, which transformed the story and gameplay for the smartphone, became a huge realization [for Nintendo].” However, he admitted that Nintendo doesn’t currently have any projects that he expects to be a massive hit on the same scale.
These efforts in the world of mobile gaming don’t mean that Nintendo is abandoning its console players, however. Furukawa also made it a point to include introducing the Switch to more markets a major goal. Nintendo will continue pushing forward with its mobile, Switch, and Nintendo 3DS platforms alike.