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THE BUZZ: Wedbush Securities analyst, and all round gaming psychic, Michael Pachter has claimed that Sony would never put anti-used technology in its next console.

“The anti-piracy rumors started in 2005, when Ken Kutaragi patented a technology for it prior to the PS3 launch,” Pachter told NowGamer, adding that the Orbis “reliable source is a monkey.”

Sony apparently considered the technology back before the PlayStation 3 launched, but decided against it. “Today’s rumor is just a re-hash of that old rumor and the recent one about the Xbox 720,” Pachter said in a statement.

This technology would lead to a backlash from consumers. “If they all do it, they are susceptible to a collusion charge, and if one does it and the others don’t, the one who does it will see a loss of market share,” he explained.

Apparently it wouldn’t be benificial to the platform holders to take this route.

“If Sony unilaterally did this, I could see GameStop refusing to carry their console, and sales of the PS4 would thereby suffer,” concluded Pachter. “On balance, it’s a dumb idea, making it a dumb rumor. Of course, you never know.”

EGM’s TAKE: It doesn’t take a genius to work out how much hate would be generated if Sony announced this anti-used technology. The used game market has become a major part of the industry and a nice little earner for retailers. None of them will want to see that cash flow disappear, which is why even retailers may protest against the console, as Pachter mentions.

Imagine what would happen to Sony if they made this announcement and Microsoft didn’t. Sony’s marketshare would plummet, millions would jump ship, but would developers go the other way? Both developers and publishers have pushed for the destruction of used game sales, if Sony made this move would it garner strong industry support, forcing the public to choose Sony’s console to get all the best games. It’s all just conjecture of course, as we have no idea what the next-generation of consoles will be like, but this certainly provides some interesting talking points.

Source: NowGamer

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About Matthew Bennett

view all posts

Matt is one of the longest-serving members of the EGMNOW team. An ability to go many hours without sleep and a quick wit make him ideal for his role as associate editor at EGMNOW.com. He often thinks back to the days when the very idea of this career seemed like nothing but an impossible dream. Find him on Twitter @mattyjb89

Pachter on PlayStation 4 – Anti-Used Technology Will Never Happen

Wedbush Securities analyst, and all round gaming psychic, Michael Pachter has claimed that Sony would never put anti-used technology in their next console.

By Matthew Bennett | 03/29/2012 12:15 PM PT

News

THE BUZZ: Wedbush Securities analyst, and all round gaming psychic, Michael Pachter has claimed that Sony would never put anti-used technology in its next console.

“The anti-piracy rumors started in 2005, when Ken Kutaragi patented a technology for it prior to the PS3 launch,” Pachter told NowGamer, adding that the Orbis “reliable source is a monkey.”

Sony apparently considered the technology back before the PlayStation 3 launched, but decided against it. “Today’s rumor is just a re-hash of that old rumor and the recent one about the Xbox 720,” Pachter said in a statement.

This technology would lead to a backlash from consumers. “If they all do it, they are susceptible to a collusion charge, and if one does it and the others don’t, the one who does it will see a loss of market share,” he explained.

Apparently it wouldn’t be benificial to the platform holders to take this route.

“If Sony unilaterally did this, I could see GameStop refusing to carry their console, and sales of the PS4 would thereby suffer,” concluded Pachter. “On balance, it’s a dumb idea, making it a dumb rumor. Of course, you never know.”

EGM’s TAKE: It doesn’t take a genius to work out how much hate would be generated if Sony announced this anti-used technology. The used game market has become a major part of the industry and a nice little earner for retailers. None of them will want to see that cash flow disappear, which is why even retailers may protest against the console, as Pachter mentions.

Imagine what would happen to Sony if they made this announcement and Microsoft didn’t. Sony’s marketshare would plummet, millions would jump ship, but would developers go the other way? Both developers and publishers have pushed for the destruction of used game sales, if Sony made this move would it garner strong industry support, forcing the public to choose Sony’s console to get all the best games. It’s all just conjecture of course, as we have no idea what the next-generation of consoles will be like, but this certainly provides some interesting talking points.

Source: NowGamer

0   POINTS
0   POINTS



About Matthew Bennett

view all posts

Matt is one of the longest-serving members of the EGMNOW team. An ability to go many hours without sleep and a quick wit make him ideal for his role as associate editor at EGMNOW.com. He often thinks back to the days when the very idea of this career seemed like nothing but an impossible dream. Find him on Twitter @mattyjb89