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PlayStation Network Accounts Become Sony Entertainment Accounts Today

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Posted on February 7, 2012 AT 06:37am

THE BUZZ: Starting today, February 7, Sony will begin re-branding all PlayStation Network accounts to Sony Entertainment accounts.

A system update will be required for all PlayStation 3 owners, after which you will be asked to accept a new terms of service agreement, from then on your account will be known as a Sony Entertainment Network account (SEN). An email explains:

“The rebranding of PlayStation Network accounts to Sony Entertainment Network accounts is a change in name only. Your username or password will not change, nor are we asking you to change them.

“On Sony Computer Entertainment’s PlayStation 3 and PlayStation Vita systems, this rebranding will occur in connection with software updates for these devices. (Note, this change will not be applied to the PSP system at this time.)”

“This transition is based on Sony’s goal to enhance its unique digital entertainment offering,” Sony added. “As a series of these activities Sony started last September, PlayStation Network will be aligned with Sony Entertainment Network. This helps us get closer to our goal of establishing a global comprehensive network platform of services across games, movies, music and more, all accessible from one convenient account.”

“The Sony Entertainment Network account also enables use of Sony’s compelling non-game services such as Music Unlimited, Video Unlimited and PlayMemories Online (currently called Personal Space) across a variety of network-connected devices.”

This is just an account name change and the actual PlayStation Network will remain as is. European users will receive the update from tomorrow, February 8.

EGM’s TAKE: Well it appears that this update won’t change the way you interact with your PlayStation 3 in any way at all. Basically Sony is just merging all of its games, movies and music accounts under one umbrella so you only need a single log-in ID for them all, probably to promote cross media consumption. There’s no need to worry about the re-branding and in fairness you probably won’t even notice apart from the new TOS and system update.

What do you think of the change? Leave your comments below.

Matthew Bennett, Associate Editor
Matthew Bennett finally got his big break with EGM three years ago, following years of volunteer work for various sites. An ability to go many hours without sleep and a quick wit make him ideal for his role as associate editor at EGMNOW.com. He often thinks back to the days when the very idea of this career seemed like nothing but an impossible dream. Follow him on Twitter @mattyjb89. Meet the rest of the crew.

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