The theatrical release of Steven Spielberg’s Ready Player One is bringing a lot of attention to the gaming scene, but PlayStation’s attempt to get in on the action was a little half-assed.
Ready Player One follows the story of a young man who regularly escapes into a virtual gaming paradise called the OASIS. Players in the OASIS engage with it via virtual reality headsets, not unlike the PlayStation VR headset. This did not get past PlayStation, who recently posted a Photoshopped image of a man resembling the film’s main character wearing a PSVR headset with the simple caption “Ready.”
— PlayStation (@PlayStation) March 29, 2018
While the connection to the film is obvious, it is strange that the tweet doesn’t feature any hashtags or other indicators clarifying the reference. Even stranger than this, however, is the rather hack-meat manner in which the headset was ‘shopped onto the person in the picture. Judging by the implementation their eyes apparently resting down around their cheek bones. Considering the original image doesn’t appear to be taken directly from the movie or any promotional materials—at least not as far as we could tell—it’s unclear why such Photoshopping was necessary at all. It’s not like PlayStation has any shortage of images of people wearing PSVR.
Ready Player One hit theaters yesterday, March 29th. Setting aside the corporate bandwagoning, gamers may get a kick out of the movie even if they didn’t enjoy the original book, as the film contains direct references to many popular, real-life gaming properties like Halo, Overwatch, and more.