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A new survey shows that the Xbox brand is “cooler” than the PlayStation brand—at least, according to teenagers.

The study, which was commissioned by Google and carried out across three surveys by YouGov and Gutcheck. It polled around 1600 teenagers and 800 millenials under the age of 25 in order to figure out what the kids these days think is cool.

Both Xbox and PlayStation made it onto the list of top 10 coolest brands. Xbox claimed the number four spot, sandwiched between Google itself and Oreo, while PlayStation came in at number 7, just above Doritos.

A different chart broke the data down differently, showing both how “cool” a brand is vs. how many people have heard of that brand. Interestingly, though the Xbox brand is cooler, the PlayStation brand is more popular. It’s a little hard to see on the graph, so we’ve outlined the section with both brands in red.

Coolness chart

Another section of the study also surveyed the most popular video games among male teens. The Legend of Zelda series topped the list, followed by Call of Duty, Grand Theft Auto, Pokémon, Minecraft, and Counter-Strike: Global Offensive, in that order.

The full results of the survey can be found in a PDF from Google.

Source: It's Lit

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About Emma Schaefer

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Emma’s early gaming was mostly done in secret, as the only gamer in a family of normal people. She still retains skills from this dark period in her life, such as the ability to teleport instantly across the house away from the computer, and holds a gold medal in the Olympic sport of “Hide the Gameboy.” Sorry, Mom, now you know. Find her on Twitter @Emma4EGM

Teens think Xbox is cooler, but PlayStation is more popular

Stop the presses: Teenagers think video games are cool.

By Emma Schaefer | 04/5/2017 12:30 PM PT

News

A new survey shows that the Xbox brand is “cooler” than the PlayStation brand—at least, according to teenagers.

The study, which was commissioned by Google and carried out across three surveys by YouGov and Gutcheck. It polled around 1600 teenagers and 800 millenials under the age of 25 in order to figure out what the kids these days think is cool.

Both Xbox and PlayStation made it onto the list of top 10 coolest brands. Xbox claimed the number four spot, sandwiched between Google itself and Oreo, while PlayStation came in at number 7, just above Doritos.

A different chart broke the data down differently, showing both how “cool” a brand is vs. how many people have heard of that brand. Interestingly, though the Xbox brand is cooler, the PlayStation brand is more popular. It’s a little hard to see on the graph, so we’ve outlined the section with both brands in red.

Coolness chart

Another section of the study also surveyed the most popular video games among male teens. The Legend of Zelda series topped the list, followed by Call of Duty, Grand Theft Auto, Pokémon, Minecraft, and Counter-Strike: Global Offensive, in that order.

The full results of the survey can be found in a PDF from Google.

Source: It's Lit

0   POINTS
0   POINTS



About Emma Schaefer

view all posts

Emma’s early gaming was mostly done in secret, as the only gamer in a family of normal people. She still retains skills from this dark period in her life, such as the ability to teleport instantly across the house away from the computer, and holds a gold medal in the Olympic sport of “Hide the Gameboy.” Sorry, Mom, now you know. Find her on Twitter @Emma4EGM