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THE BUZZ: Japan has long been the land of strange commercials featuring Hollywood celebrities that would never do those same ads in America.

The latest such commercial is one directly relating to video games—and it’s a heck of an idea!

For the Japan-focused TV ads for Uncharted 3: Drake’s Deception, Sony brought in somebody who provided more than a little inspiration for the character of Nathan Drake: Harrison Ford. As in, the man who was not only Han Solo and Rick Deckard, but also legendary treasure hunter and adventurer Indiana Jones.

EGM’s TAKE: Though I’m a little skeptical that Mr. Ford was actually playing Uncharted 3 in these commercials, I really don’t care—they’re still absolutely awesome and a fantastic move by Sony Japan.

Meanwhile, we here in the States get Drake running around carrying take-out from Subway. Score another point for Japan.

Who do you think would make the best game + celebrity pairing for a TV commercial?

0   POINTS
0   POINTS


About Eric Patterson

view all posts

Eric got his start via self-publishing game-related fanzines in junior high, and now has one goal in life: making sure EGM has as much coverage of niche Japanese games as he can convince them to fit in. Eric’s also active in the gaming community on a personal level, being an outspoken voice on topics such as equality in gaming and consumer rights.

The Japanese Uncharted 3 Commercials Featuring Harrison Ford

Japan has long been the land of strange commercials featuring Hollywood celebrities that would never do those same ads in America.

By Eric Patterson | 10/19/2011 04:14 PM PT

News

THE BUZZ: Japan has long been the land of strange commercials featuring Hollywood celebrities that would never do those same ads in America.

The latest such commercial is one directly relating to video games—and it’s a heck of an idea!

For the Japan-focused TV ads for Uncharted 3: Drake’s Deception, Sony brought in somebody who provided more than a little inspiration for the character of Nathan Drake: Harrison Ford. As in, the man who was not only Han Solo and Rick Deckard, but also legendary treasure hunter and adventurer Indiana Jones.

EGM’s TAKE: Though I’m a little skeptical that Mr. Ford was actually playing Uncharted 3 in these commercials, I really don’t care—they’re still absolutely awesome and a fantastic move by Sony Japan.

Meanwhile, we here in the States get Drake running around carrying take-out from Subway. Score another point for Japan.

Who do you think would make the best game + celebrity pairing for a TV commercial?

0   POINTS
0   POINTS



About Eric Patterson

view all posts

Eric got his start via self-publishing game-related fanzines in junior high, and now has one goal in life: making sure EGM has as much coverage of niche Japanese games as he can convince them to fit in. Eric’s also active in the gaming community on a personal level, being an outspoken voice on topics such as equality in gaming and consumer rights.