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The Prince of Persia franchise is currently paused, according to Ubisoft Montreal CEO Yannis Mallat, but don’t worry because it will make a return one day.

Mallat told IGN in a recent interview that the franchise is currently on hold while new ideas are considered. “Brand management is a tricky thing,” he said. “It needs people’s attention a lot. I think it is fair to say that, right now, Prince of Persia is being paused. But we said the same thing for some other brands that suddenly popped up because a team is willing to do it.”

“As soon as we have something to show, we will,” Mallat concluded.

What would you like to see from a future Prince of Persia game? Share your ideas below.

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About Matthew Bennett

view all posts

Matt is one of the longest-serving members of the EGMNOW team. An ability to go many hours without sleep and a quick wit make him ideal for his role as associate editor at EGMNOW.com. He often thinks back to the days when the very idea of this career seemed like nothing but an impossible dream. Find him on Twitter @mattyjb89

Ubisoft: Prince of Persia Franchise Paused

The Prince of Persia franchise is currently paused, according to Ubisoft Montreal CEO Yannis Mallat, but don't worry because it will make a return one day.

By Matthew Bennett | 01/30/2013 06:04 AM PT

News

The Prince of Persia franchise is currently paused, according to Ubisoft Montreal CEO Yannis Mallat, but don’t worry because it will make a return one day.

Mallat told IGN in a recent interview that the franchise is currently on hold while new ideas are considered. “Brand management is a tricky thing,” he said. “It needs people’s attention a lot. I think it is fair to say that, right now, Prince of Persia is being paused. But we said the same thing for some other brands that suddenly popped up because a team is willing to do it.”

“As soon as we have something to show, we will,” Mallat concluded.

What would you like to see from a future Prince of Persia game? Share your ideas below.

0   POINTS
0   POINTS



About Matthew Bennett

view all posts

Matt is one of the longest-serving members of the EGMNOW team. An ability to go many hours without sleep and a quick wit make him ideal for his role as associate editor at EGMNOW.com. He often thinks back to the days when the very idea of this career seemed like nothing but an impossible dream. Find him on Twitter @mattyjb89