Game Pass, the Xbox One’s subscription-based game download service, is apparently doing pretty darn well, according to Xbox boss Phil Spencer.
Game Pass was already a pretty neat service when it launched in May 2017, but the decision to bring first-party titles to the service the day they launch, starting with Sea of Thieves this past March, added a ton of value to the overall library. Since then, Xbox has continued to upgrade the service, most recently in allowing preloads for upcoming titles, starting with Crackdown 3.
The “millions of subscribers” line, however, is the first indication of how many Xbox One users have signed up for the service. We knew that first-party titles like State of Decay 2, Forza Horizon 4, and Sea of Thieves were hitting major player milestones fairly soon after their respective releases, but the numbers wouldn’t necessarily suggest that there were “millions” of players who had access to these titles through Game Pass. What this would suggest is that not every Game Pass subscriber is there for the service’s best feature, or that individual sales are outclassed by the amount of Game Pass subscribers logging on. Without the proper statistics, which Xbox seems to be carrying close to the vest, it’s hard to know what how many “millions” of subscribers we’re talking about here.
Whatever the case may be, it’s clear that Microsoft is pleased with the Game Pass’ performance, so much so that it’s expanding the service to PC and investing in more first-party studios with the objective of adding more value to Game Pass’ highlight feature. On top of that, it’s continuing to add major third-party releases to the Game Pass library, including PlayerUnknown’s Battlegrounds and Hellblade: Senua’s Sacrifice.