Posted on August 16, 2012 AT 11:58am
The game industry is a tough one to be a part of right now, but if anyone told you that it was tough for gaming goliath Electronic Arts, they’d probably laugh at you. The company voted the most evil company in America for their dastardly use of DLC and yearly installments in game series is apparently in the early stages of exploring a possible sale of their company to a private equity firm. EA is one of the biggest publishers in the world, and has so many best-selling franchises under their belts that it is staggering. EA publishes games such as; Madden NFL, Need for Speed, Battlefield, Rock Band, NCAA Football, NBA Live, FIFA, Mass Effect and many, many more. Basically, the AAA of the AAA titles seem to come from EA.
So color everyone surprised today when the New York Post reported that unnamed sources have tipped them off to EA in early talks with a few private equity firms over a possible sale. To say that this is big news is an understatement, as EA is obviously a huge publisher within the industry, but even they have seen a tough time on the stock market and have seen difficulties adjusting to the age of digital distribution and the little guy getting his day in the sun. The talks have apparently been with private equity giants KKR and Providence Equity Partners. Providence Equity Partners, interestingly enough, owns Bethesda, known for the Fallout and Elder Scrolls games.
EA officials refused to comment on what they consider rumors and speculation, and both KKR and Providence Equity have yet to comment on this matter, either. Many insiders believe that this will not go much further, as even with tough times, EA is big enough and holds enough large licenses and game properties to still reign over the gaming world, even if it means they have to make cutbacks in the future to remain uber-profitable.
For now, we call this one a rumor, and one that is making their stock rise as we speak.
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