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E3 2012 | ‘Star Wars: The Old Republic’ Gives Away 15 Levels for Free. What’s next?

By
Posted on June 7, 2012 AT 07:57am

If you wanted to play MMORPG Star Wars: The Old Republic, but you weren’t included in the beta, next month is your chance to get a taste.

It's free now


The MMO landscape has changed incredibly since the days of Everquest and World of Warcraft– two games that now offer free content, BTW. Offering a subscription based game, even if it is based on a pop culture phenomenon, is a hard road to go down. Star Trek Online tried it. DC Universe Online tried it. Both are now F2P.

So how can Star Wars: The Old Republic hold on? They are trying. In addition to the free-to-play up to level 15, they are adding new content to keep their current players happy, while improving upon existing elements. SW: TOR has lost hundreds of thousands of subscribers and had a $300+ million budget. At this point, they still are holding onto 1 million+ subscribers, so The Old Republic is still attracting quite a crowd, but a subscription-based MMO should attract a WoW-sized crowd, should they not?

So where is Star Wars: The Old Republic headed. I think it’s a good bargain to say that a) it will not shut down and b) it will ultimately go free to play, and survive for many years on that model.

If you love keeping up on geek news, you've come to the right guy.

http://twitter.com/VichusSmith




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