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E3 2012 | The Big Three Media Briefing Final Score

By
Posted on June 5, 2012 AT 02:23pm

When I landed in LA I had one thought: the battle for the best briefing is really Nintendo’s to lose. The hype about the Wii U lead the event, bolstered by Nintendo’s own early launch of the Wii U Facebook page with a welcome message video from Nintendo President and COO Reggie Fils-Aime. In my mind, Nintendo was going to lead with an amazing Legend of Zelda teaser video, sprinkle on a little new Super Smash Bros. Melee (to teach Sony’s All Star Battle Royal a lesson in humility), then go into the power behind the Wii U hardware and finish off with some killer software from 3rd party vendors for both the Wii U and 3DS.

That however, did not happen.

Let’s rewind the clock a bit. On Monday, I had the honor of live blogging the media events for ESH prime. Microsoft started off with Halo 4 which I expected they would end on, and then proceeded on with a show that was good, but not a “Nintendo crusher.” Titles like “Ascend: New Gods” really surprised me. I didn’t expect an XBLA title to look so polished, brutal, and massive without so much as a whisper in the rumor mill about the game. And I breathed a sigh of release when I saw the new Splinter Cell title fly across the screen, and the Dance Central 3 announcement with Usher definitely woke me up. But I just wasn’t blown away by the presentation overall.

Then, it was off to the Sony event. If I’m honest with myself, I did not have any expectations going into the Sony media event. I wanted to be a blank slate for the event to make sure that I was fair in the briefing comparison I knew I was going to do later.

Sony blew my mind.

I knew that Assassin’s Creed: III was going to look good on the PS3, but I didn’t expect a PSVita ACIII title to show up, but there was Liberation in all its mobile glory. More importantly, I didn’t expect to see a title that forced me to have an internal pro/con conversation with myself about purchasing a PSVita. Then there was the reveal of Beyond, the new game from Quantic Dream, the team behind the very successful game Heavy Rain. The game’s protagonist is not only female, but brought to live by one of my more favorite actresses today, Ellen Page.

From there, Sony went on to showcase Naughty Dogs new IP, Last of Us which I believe to be one of the most violent – but emotionally intense – trailers of the the show which garnered one hell of a positive response from the audience at its satisfying end, and then right into God of War: Ascension. Ascension ran fast, ran flawlessly, and was at times more aggressive than any previous adventuring I’ve done with Kratos to date. I found my inner child jumping up and down screaming “hells yeah” over and over while trying to maintain my hard fought semblance of professionalism. It was a fight I lost when Jack Tretton announced that everyone in attendance would be receiving a free year of Playstation Plus. No lie, I squee’d out loud.

With the bar set pretty high, it was going to be Sony and Nintendo duking it out for the top spot as winner of the pre-show festivities.

The Wii U concept is amazing. I thought that last year when it was first announced, and I feel the same way today. After seeing a bit of how games like Ubisoft’s ZombieU and Rocksteady Games Batman Arkham City: Armored Edition I just knew that Nintendo would drop Pikmin, Zelda and a Mario title on us to kill this thing.

But like I said, that didn’t happen.

Instead, Nintendo spent a lot of time on it’s new social lobby experience called “Nintendo Land.” The best comparison that I can make for Nintendo Land would be the Playstation Home, but much more family friendly. Less than 15 minutes of the strict 1 hour show was devoted to the 3DS, though the promise of an additional hour long broadcast focused only on the 3DS helped. But here was a bunch missing for me. There was no detail about the hardware performance of the Wii U, no mention of the Zelda game, no hint at how shooters would work on the Wii U. The briefing kicked off with Pikmin which was great, and who doesn’t love a Paper Mario title, but ultimately, there was no “umph” to be found.

Rochelle has been writing about, talking about, and arguing with anyone who will listen to her about video games –professionally – for more six years. Co-Founder, Designer, and Podcast Co-Host at ElectricSistaHood, Rochelle fancies herself rather geeky. Follow her on twitter @NinJaSistah


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